Web Marketing Entrepreneur

Web marketing tips, tools and techniques for the entrepreneur.

Web Marketing Entrepreneur! Where Blogging, Affiliate Marketing, Social Media, Content Magic & CPA Secrets all share a common purpose of disseminating quality information through our unique marketing tips, techniques & strategies specialty guides, as well as a common home at WebmarketingTips4u.com. Come visit and browse at your own pace and convenience.

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You probably heard the term “spirit of the entrepreneur” uttered from time to time – as I have – in an attempt to define a certain characteristic of an individual. The independent, creative, professional type who relies solely on his/her skills to carve out a special niche and make a life for him/herself without having to rely on someone/something else to provide it.

Website Fire Sale. Last Day 01-31-2012  Click here for details!

The entrepreneur and the independent contractor (known also as commission sales persons in some circles) share many qualities and tendencies. Both take certain risks by foregoing a salary and opt for for compensation based solely on performance. Both are relatively independent; and both are creative in their own special way. Having been a commission salesman for most of my adult life probably explains my respect for entrepreneurs and captive of the entrepreneurial spirit.

Hi, I’m Tony. I reside in Woodbridge, New Jersey in the USA. My background is in professional sales with a big chunk (32 years) devoted to real estate sales as a sales associate and broker, mortgage broker and mortgage lending services.

Throughout my career in sales I held various positions from Account executive to Office Manager and Vice President with three New York-based companies. But even with the titles/positions nothing was more enjoyable than the freedom I had while carrying out my duties as a commission salesman. Freedom to operate in a productive environment is something I still enjoy today.

Currently I manage TPJaveton & Associates, a family-owned Web-based entity, from my New Jersey residence. Over the last three years we created a number of websites and blogs relating to the real estate and mortgage business, but also relating to Web marketing and my experience on the Web, including several articles I authored and published to the Web.

Part of that Web experience I referred to earlier is contacts made and relationships developed with other marketing professionals. One such professional is copywriter John Forde of the Copywriter’s Roundtable who sent me a recent article which I found enlightening, motivational (especially for a New Year), and humorous.

Here’s an excerpt from that article titled, How To Reinvent Yourself. I hope you like it:

Lots of people just seem like they were born great.
I’m sure you know the ones I’m talking about.

From leaving the hospital nursery ward to ovations
and tears from the nurses… and graduating summa
cum laude from kindergarten…

To catching their own touchdown passes on the
playground… papering bird cages with scholarship
offers from the Ivy Leagues… and making billion
dollar fortunes selling widgets they dreamed up one
morning in the shower.

The threads of their very DNA are 24 carat gold
fiber… they wrote, direct, and star in their own
biopics… and ‘getting the girl?’
Continue reading

Characteristics Of A Successful Entrepreneur


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Studies have shown that successful entrepreneurs possess these characteristics:

1. Self-confidence

This is that magical power of having confidence in oneself and in one’s powers and abilities.

2. Achievement Oriented

Results are gained by focused and sustained effort. They concentrate on achieving a specific goal, not just accomplishing a string of unrelated tasks.

3. Risk Taker

They realize that there is a chance of loss inherent in achieving their goals, yet they have the confidence necessary to take calculated risks to achieve their goals.

Entrepreneurs are people who will make decisions, take action, and think that they can control their own destinies. They are often motivated by a spirit of independence which leads them to believe that their success depends on raw effort and hard work, not luck.

So which of these three main characteristics is the most important? Believe it or not, it has to be self-confidence. Without self-confidence, nothing else is possible. If you don’t believe in your abilities, then the first challenge that arises may knock you off the path to achieving your goals. Here are a few things to keep in mind for maintaining a higher level of self-confidence.

Positive Thinking

Well, it all starts with a positive attitude, doesn’t it? Believing that something good will happen is the first step. Negative thinking simply is not allowed. You must truly believe that there are no circumstances strong enough to deter you from reaching your goals. Remember too, that positive thinking can be contagious. When positive thinking spreads, it can open doors to new ideas, customers, friends, etc.

Persistent Action

Now all of the positive thinking and believing in the world is useless if it is not applied towards a goal. You have to take action, no excuses are allowed. This action must also be persistent. Trying once and then giving up is not going to be enough. Keep at it one step at a time. If you can’t get by a certain step, then find a creative way to try again or just go around it.

At the beginning of this article we identified a few traits that are common among successful entrepreneurs. You should be able to look ahead and see yourself where you want to be. Now just maintain a strong belief in yourself and your skills, stick with it, and don’t give up. If you can do that, you’re already half way there!

Women Entrepreneurs Prove It’s Not Just A Man’s World


Website Fire Sale. Last Day 01-31-2012  Click here for details!

I recently read an article about women entrepreneurs and their performance as it relates to their male counterparts. I must admin that what I learned, although not shockingly surprised, was in many ways very enlightening and I’d like to share some of it with you.

According to the Center For Women’s Business Research there are over 10 million women-owned businesses in the US, employing 18 million people and generating $2.32 trillion in sales.

Women start businesses at two times the rate of men and women-owned businesses account for 28 percent of all businesses in the United States and represent about 775,000 new startups per year and account for 55% of new startups.

One thing that I found particularly interesting was that the top growth industries for women-owned businesses in recent years were construction, wholesale trade, transportation/communications, agribusiness and manufacturing, industries traditionally dominated by men.

In the past 25 years the number of women-owned firms in the US has doubled, employment has increased four-fold and their revenues have risen five-fold.

Here is the question I sought particularly to answer: Do women approach business differently than men? I’ve been compared to a bull in a china shop when it comes to business. Would a female counterpart approach things differently? More gracefully, perhaps? As my lovely bride would say, “Duh.”

In her book, How to Run Your Business Like a Girl, Elizabeth Cogswell Baskin explored common female traits and how women entrepreneurs – and perhaps men, as well – can use those traits to their entrepreneurial advantage.

Baskin reported that women tend to use three unique strengths more than their male counterparts: trusting their intuition, focusing on relationships, and putting more emphasis on keeping their life in balance.

Trust Your Gut

Women are much more likely to make a decision based on a gut feeling. Women may gather the facts and figures necessary to back up that feeling, but they generally know what they want to do based on intuition.

Build Strong Relationships

Men play the game of business like a sport. They are out to win and dominate. “Women,” Baskin says, “are much more interested in establishing a connection.”

Find A Balance Between Work and Life.

A number of women interviewed for this book cited on quality of life as their reason for starting a business, alluding to their desire to find a way to juggle family and work. “If having more time for your family is important to you, find a way to work that into your day. It’s not so much how much work you do, but being able to decide when you’ll do it.”

Baskin offers one more piece of advice to women in the early stages of their business:

You Don’t Have To Know Everything.

My wife would argue this point because she really does know everything, but Baskin says when it comes to business, thinking you know everything is not the key to success.

“It’s amazing how many women say they didn’t know anything when they started their business,” Baskin said.

“Don’t be afraid to ask for help – you don’t have to be perfect at everything.”

Solid business advice: for guys and gals.

Here’s to your success!